Final Selection Underway for Baxter Student Ambassadors
Following a highly competitive selection process, 28 outstanding students from across Canada advanced to the final presentation stage of the 2026 Baxter Student Ambassador Program.
Each finalist demonstrated exceptional dedication and talent through both a written application and a live virtual presentation evaluated by a panel of industry judges. Throughout the process, participants showcased strong communication skills, thoughtful analysis, and a clear passion for the future of the travel, tourism, and hospitality industry.
The final presentations were particularly impressive, with students bringing forward insightful, innovative, and forward-thinking ideas that reflect the evolving landscape of the industry. Their creativity and professionalism made this year’s selection process especially challenging.
The official Ambassador winners will be announced soon, stay tuned.
As part of the program, selected Ambassadors will:
- Receive mentorship, networking, and potential hiring opportunities
- Qualify for bursaries and prizes
- Have their professional profiles published in Travel Courier magazine, reaching over 45,000 industry readers
- Differentiate themselves on resumes and social media with the Baxter Student Ambassador distinction
In addition, mentorship remains a cornerstone of the program. Ambassadors will be paired with experienced industry professionals who will provide guidance on career development, networking, and navigating opportunities within the field.
Readers will be able to learn more about this year’s Ambassadors in an upcoming special edition of Travel Courier magazine, stay tuned for more details.
