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Jul 29, 2026

TMU Student Lands Opportunity at Toronto’s FIFA Fan Festival

450 Views

A Toronto Metropolitan University (TMU) student turned her passion for tourism and events into a career-building opportunity this summer by

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Jul 29, 2026

Destination Canada and EDAC Partner to Boost Tourism Investment

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Destination Canada and the Economic Developers Association of Canada (EDAC) have signed a new three-year agreement to strengthen tourism investment

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Jul 29, 2026

Tourism Employment Sees Strong Start to Summer

414 Views

Canada’s tourism workforce got a significant boost in June 2026, according to Tourism HR Canada’s latest Labour Force Survey Snapshot.

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Jul 14, 2026

Baxter Student Ambassadors volunteer at inaugural TravelPress Live!

577 Views

The inaugural TravelPress Live! gave two of Baxter Media’s 2026 Baxter Student Ambassadors the opportunity to gain valuable hands-on experience

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Jul 14, 2026

TRU students gain hands-on Indigenous tourism experience in Haida Gwaii

511 Views

A group of Bachelor of Tourism Management students from Thompson Rivers University recently took learning beyond the classroom during a

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Jul 2, 2026

New report forecasts strong growth for Canada’s tourism industry through 2035

558 Views

The Canadian Tourism Data Collective has released a new report entitled Canadian Tourism Outlook 2026–2035. The report provides a long-term

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Jul 2, 2026

Nominate an under-30 trailblazer for TIAC’s Canadian Tourism Awards

410 Views

The Tourism Industry Association of Canada (TIAC) is now accepting nominations for the 2026 Canadian Tourism Awards, and outstanding young

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Jun 9, 2026

50 exhibitors onboard for the inaugural TravelPress Live! show floor

535 Views

Coinciding with an exciting and informative lineup of panel discussions and masterclasses, the TravelPress Live! show floor on June 17th

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Jun 4, 2026

SAIT Students Take Home National Win at Canadian Event Awards

497 Views

Students from SAIT’s School of Hospitality and Tourism have been recognized at the 2026 Canadian Event Awards, taking home the

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Jun 4, 2026

Never Expected That Job Would Be Out There

521 Views

Abdullah El-Safadi always had a desire to explore beyond the confines of an office. He felt called to a life

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About us

Baxter Media’s Baxter Student Ambassador Program (BSAP) is committed to identifying the industry’s most-promising student talent in tourism and hospitality programs at Canada’s leading colleges and universities.

Important Dates

Oct 30, 2026- Applications open
Feb 10, 2027- Applications close
Feb 24, 2027- Finalists announced
March – April, 2027 – Finalist presentations
May 2027 – Winners announced in special BSAP issue of Travel Courier magazine

Recent posts

Smart Serve scholars 13 Oct 26 168 Views
Have a tourism busin 13 Oct 26 164 Views
BSAP Applications Op 13 Oct 26 401 Views

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